Okay McKay, Coming October 6th

An announcement!

We are thrilled to share that we are starting a brand new newsletter called Okay McKay, and it’s launching right here on Substack on Friday, October 6th!

Okay McKay is a weekly newsletter that will go out every Friday and land right in your inbox. Each issue will be packed with fun interviews from fellow bloggers and content creators, lifestyle recommendations, Q&A’s where we answer your most pressing questions, and personal updates on life. We’ll also be documenting our fitness journey and how that’s progressing now that we’re getting back in the gym and taking our health a little more seriously, with essays on body image and self acceptance in the age of social media.

Each issue will be 100% new content you won’t see anywhere else, which is another reason we’re so excited about this newsletter! It feels exhilarating, fun, and to be honest, a little scary. Here’s why:

While we openly share our lives online (some would use the word overshare), and have for eight years, Substack feels more personal and intimate, like a direct conversation between you and us. The audience we will be sharing with on this newsletter will be a much smaller group than over on Instagram or TikTok, which invites an intimacy we just don’t have anywhere else. We’re excited to share more differently on here than we do on other platforms.

We have been asked for years by contacts from Instagram, YouTube and TikTok to charge a some kind of fee or subscription for our content, and we’ve always said no, but something about Substack feels different. It feels vulnerable and new and exciting.

This will be the first time we have ever put up a paywall for any of our content, so it feels extra special that what we share and reveal on here will only be for our most thoughtful, bighearted readers.

Paid Subscriptions vs. Free

If you are already subscribed to our newsletter on our blog, you will receive the first two issues for free. After that, if you choose to upgrade to a paid subscription, you will receive a new email every Friday. If you decide to stick with a free subscription, you will receive a few updates every now and then.

To break it down:

If you’re a paid subscriber to Okay McKay, every week your issue will feature:

• Lifestyle recommendations and fun links from around the web

• Q&A’s from us (ask us anything and we will answer in each newsletter!)

• Essays on small town life, parenting, and marriage, in the same open and honest format that we’ve shared for 8 years.

In addition, twice a month your newsletter will also feature:

• Interviews with fellow influencers and bloggers about life, their careers, relationship, and coming out stories.

• Detailed, personal chronicling of our fitness journey now that we’re back in the gym and taking it more seriously, with open and honest conversations about body image in the social media age.

If you’re a free subscriber, your issue will feature:

• A link roundup and personal stories and photos from the week that was, along with a few Q&A’s.

We’re so excited to start sharing with you in a new, more personal way, and hope that you will join us on this adventure. We will continue to post to all other platforms the same way we always have. Nothing will change anywhere else, it will just start getting a little more interesting over here.

Can’t wait to see you back here on October 6th!!!